The Founder

My Story

Adam Palk — founder of The Reboot Project. This is where it came from.

I was born in a state of silence.

In a London hospital in 1982, I came into the world flat — no heartbeat, no breath, a total system failure before I'd even begun. The doctors brought me back, and for thirty years, the world told me I was fine. But a brain that starts with a power cut doesn't wire itself like everyone else's.

I spent two decades running at 100mph. By the late nineties I'd found my home in the Camden club scene — the tail end of one era bleeding into the next, when everyone was either coming up or coming down and nobody was asking too many questions. I managed the noise, the crowds, the late-night adrenaline. Looking back, I wasn't just working; I was self-medicating. Using the chaos of the city to jumpstart a brain that felt like it was constantly under-stimulated. I was one of them — the ones who came of age in that world and never quite left it. It worked, until it didn't.

I left Camden for Brighton, and Brighton got into my blood.

I didn't arrive as a professional. I arrived as a mess, and I became part of the community the way you really become part of a community — by dissolving into it. I worked in it, lived in it, became it. Somewhere along the way, people started listening to me. I met the mayor. I ran two charities. One of them was a community nightclub — because I understood, in my bones, that for some people the dancefloor is the only place they've ever felt safe. That the scene isn't the problem. The scene is where we survive.

Then the lights went out again.

The next round of traumas hit the way they always do — not one clean blow, but a series of them, each one finding the crack the last one left behind. And here's what nobody tells you about trauma: it doesn't just leave marks on your mind. It rewires your brain. The same way a cardiac arrest does. The same way a power cut at birth does. Complex PTSD isn't a reaction — it's a restructuring. Your threat system gets jammed on. Your brakes fail. Your ability to feel safe, to trust, to stop — physically stop — before an impulse becomes an action, all of it gets scrambled at the hardware level.

Over the last ten years, I've flat-lined more than once. Each time I was resuscitated and sent home. No rehab. No neuro-specialists. Just a "good luck" and a pat on the back. But you can't reboot a computer that many times without the hard drive starting to glitch. I lost days. I lost my balance. I lost the ability to stamp time. Most devastatingly, I lost my brakes.

The medical system didn't see a brain injury or a trauma response. They saw a difficult patient. The diagnoses piled up — each one a new label, none of them a solution. Personality disorder. Then another. Then another. I was sectioned at the Maudsley. Sectioned again in Sussex. More than once. Each time I came out with a new diagnosis and the same struggles. For eight years I lived as a chemical wreck — a sedated ghost of the person who'd once run a nightclub and sat across from the mayor.

When the fog became unbearable, I tried to end it. The system's response was to kick me out.

The turn

So I stopped.

So at some point, I stopped seeking help. Not dramatically. Not as a decision, exactly. I just accepted my lot — and then, quietly, bit by bit, started improving on it. On my own terms. No programme. No professional. No system.

I moved to the countryside. I got sober. I came off the antipsychotics — slowly, carefully — and I held. I sat with my own MRI and looked at the physical shrinkage of my brain. I read everything I could find about Complex PTSD, about acquired brain injury, about what repeated trauma actually does to the nervous system. And something finally clicked — my addiction wasn't a character flaw. My impulses weren't a personality disorder. My wiring was damaged. By birth. By trauma. By a system that kept adding diagnoses without ever looking at the hardware.

Everything I'd been doing — the clubs, the chaos, the constant motion — was me trying to drive a high-performance car with no brakes and a flickering engine.

We aren't broken people. We are people with broken signalling.

I'm writing this from a position I didn't expect to reach. I have no money. No family network. The friends I made along the way are mostly gone. What I have is a wife, a dog, and a handful of people who've stuck around — and that's enough. More than enough. For the first time, I am awake.

Here's who I'm building this for.

Not the people who found the rooms and the steps. Not the ones who've made peace with mainstream recovery. Good for them — genuinely.

I'm building it for the ones still out there from the nineties. The ones I stood next to on those dancefloors. Still functioning, still going, still dancing if there's a dancefloor — but carrying thirty years of accumulated damage and zero language for what's actually wrong. The ones who look fine from the outside because they've been looking fine from the outside their entire lives. The ones who've never trusted a clipboard, a waiting room, or a twelve-step share, and aren't about to start.

Brain injury does it. Trauma does it. Thirty years of both — layered, compounded, undiagnosed — does it in ways the system doesn't have a box for. That's exactly who The Reboot Project is for.

This isn't about willpower or abstinence or sitting in a circle. It's about neuroplasticity. About understanding the hardware before blaming the software. About giving people the actual language for what happened to them — and rewiring, not because some system told you to, but because you finally understand what went wrong.

Professional Background

Twenty-two years. Not a pivot.

Adam holds a BSc in Sociology and Philosophy from the University of Reading and has spent over twenty-two years working across commercial management, frontline support services, social enterprise, and community development. The Reboot Project is not a pivot into the charity sector — it is the point at which everything converges.

1999–2005 Photography & B2B Sales
Reading / Henley-on-Thames

Early Career

Head photographer at Henley Royal Regatta; outgoing B2B sales at Westcoast Ltd (IT distribution, HP and Oracle contracts); Store Manager at Caffè Nero, running two outlets in Basingstoke. BSc Sociology and Philosophy, University of Reading, 2004.

2005–2009 Tea and Coffee Plant
National

General Manager

First graduate management role. General Manager of an organic and Fairtrade coffee and tea importing and distribution business. Managed a team of twenty, led coffee and roasting training, oversaw PAYE.

2008–2009 Inspirral Lounge
Camden, London

General Manager

Temporary contract to turn around a loss-making business. Returned it to significant profit in eight months, ready for sale. This period deepened a connection to the Camden late-night scene that forms the cultural heart of The Reboot Project's target community.

2009–2013 Poets Corner Community Society
Hove

Cafe Manager and Community Outreach

Managed a community cafe with a volunteer team, fundraised through community festivals, and led development projects including an Over 50s Newsletter teaching ICT skills — a publication reaching 20,000 readers. Established the methodology that has underpinned every subsequent role: operational delivery combined with genuine community reach.

2013–2016 Brighton Housing Trust
Brighton

Reception / Mental Health Care Home / Homelessness Projects

Joined BHT as an unpaid volunteer, working 12 hours on reception. Progressed to part-time, then full-time as responsibilities grew. Across this period: day-to-day triage, bank staff shifts at BHT's mental health care home, direct homelessness support including SWEP (Severe Weather Emergency Protocol) shelters, and IT training sessions for clients. This progression — volunteer to full-time, reception to complex frontline delivery — is the model The Reboot Project is built on.

2015–2016 Trust for Developing Communities
Brighton

WICO Programme

Completed the Working in Community Organisations programme: community asset mapping, inclusive facilitation, sustainable project management. This provides the formal governance framework brought to The Reboot Project.

2016–2017 The Synergy Centre
Brighton — Charity No. 1103201

Charity Director

Following a successful project lead, invited onto the directorship of the Synergy Centre. Ran the charity's nightclub venue on West Street — a 500-capacity community arts space. Weekend events cross-subsidised midweek charitable activity with disadvantaged groups including the unemployed, the homeless, and young people at risk. This model has since been replicated.

2017–2019 Spacemates
Sussex

Founder and Director

Approached by Brighton and Hove City Council to found Spacemates: a service-user-led homelessness pop-up property guardianship scheme with an embedded advocacy service covering all types of homelessness across Sussex. Sole director, leading collaboration with BHCC and partner organisations throughout.

2018 CGL IPS Pilot
Richmond House, Brighton

Client and National Advocate

Participated in the CGL (Change Grow Live) Individual Placement and Support pilot alongside Dame Carol Black — the government's lead advisor on addiction, health, and employment — and representatives from Public Health England. Invited to speak directly to Health Minister Matt Hancock at Richmond House, Brighton, providing the lived experience perspective on tailored employment support. Remained an active participant throughout COVID-19 lockdowns on an ongoing basis.

2019 Hug a Mug
Brighton

Community Project Lead

Set up and led a free community cafe in an impoverished area of Brighton. A practical expression of a consistent belief: that a cafe, properly run, is a frontline community asset.

2020–2022 Old Boat Corner Community Centre
Brighton

Centre Host

Day-to-day operational support for a large community centre through the COVID-19 pandemic — cafe management, room bookings, staff support. During this period, the IPS model supported continued employment through bereavement. That is the service working exactly as designed.

2021–Present On the Line
National

Digital Inclusion Consultant

Working nationally on digital inclusion — one of the most significant structural barriers facing the populations The Reboot Project serves. People with acquired brain injury, complex trauma, and long-term addiction frequently lack digital access and literacy. This role has sharpened understanding of systemic exclusion.

2023–2024 Sainsbury's
Hove

Night Shift Worker

Included because it's true and because it matters. Recovery is not linear. During this period managing personal health, coming off antipsychotics slowly after eight years. Worked nights. Held. The Reboot Project is not built from having had it all figured out — it is built from the other side of that.

2024–Present Uplift Coffee
Sussex

Owner — Profit-for-Purpose Pilot

A low-hours pilot researching the viability of a profit-for-purpose model for workforce rehabilitation. The horsebox coffee unit is also the prototype for The Reboot Project's portable retreat concept: a mobile, low-infrastructure space designed to reach people where they are. Everything in it was built by hand.

Education & Training

Formal credentials

Degree

BSc Sociology and Philosophy — University of Reading (2000–2004)

A-Levels

English Literature, Business Studies, ICT, Art and Photography — Shiplake College (1999–2000)

Community Practice

Working in Community Organisations (WICO) — Trust for Developing Communities, Brighton

National Advocacy

CGL Individual Placement and Support (IPS) Pilot — client participant and panel advocate, alongside Dame Carol Black and Public Health England (2018)

Lived Experience

Acquired brain injury, Complex PTSD, multiple cardiac arrests, misdiagnosis, and a recovery built without professional support

Driving

Full UK Driving Licence (1999)

If this is your world — we want to hear from you.

Whether you recognise yourself in this story, know someone who does, want to support the project, or have land or skills to offer — this is the start of that conversation.

Join the newsletter

What happened to you is not who you are.

The Reboot Project